A lucky winner from Iloilo City has won a brand-new Isuzu mu-X LS-A AT 3.0 4×2 Blue Power during the grand raffle draw of the recently concluded Lazada Online Revolution Sale. The event, which ended on December 2017, is the biggest online shopping event in the Philippines and Southeast Asia, drawing in 150 million shoppers from all over the region.
Ms. Melen Botin, a mother and a government employee from Jaro, Iloilo City, was picked as the grand prize winner during the raffle draw held on Valentine’s Day, February 14, 2018. She bought a planner, flip flops and shampoo worth P2,000 from Lazada.
For the Lazada Online Revolution Sale, Lazada had partnered with Isuzu to give online shoppers a chance to win an Isuzu mu-X LS-A automatic transmission with Blue Power technology. Millions of shoppers from all over the country participated in the online shopping event and Ms. Botin was the lucky winner to win the brand-new car.
The awarding and turnover of the Isuzu mu-X unit was held at the Lazada warehouse in Sta. Rosa, Laguna. Among those present at the awarding ceremony were Yasuhiko Oyama, Vice President for Sales Isuzu Philippines ; Joseph Bautista, Division Head of Marketing Isuzu Philippines; Ray Alimurung, Commercial Business Head for Retail and Brands of Lazada Philippines; and grand prize winner Melen Botin.
“We are celebrating with the winner as she won the grand prize of Lazada’s Online Revolution. We are happy to partner with Lazada to give their shoppers an opportunity to own their dream vehicle. We are also confident that the Isuzu mu-X will serve as a reliable vehicle. More than being the grand winner, it’s the value of the vehicle that’s worth rewarding. The Isuzu mu-X is certainly the perfect SUV that provides great fuel economy, flexibility and versatility to their family,” Vice President for Sales of Isuzu Philippines Corporation, Yasuhiko Oyama, said.
“Online shopping has already reshaped the e-commerce industry. Internet changed the way we go shopping from virtual non-existent to a real marketplace even on car buying,” Oyama added.
The Online Revolution Sale is an annual campaign of Lazada that gives shoppers the opportunity to avail of big discounts and deals from leading brands such as Apple, Samsung and Nike. Lazada is the leading online shopping destination in the country with thousands of products ranging from mobile phones to household appliances to beauty products to clothing.
Photo credit: Isuzu Philippines